Newspaper audience research


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About this journal

Measurement of media intangibles. Measurement of media intangibles French. Measuring the impact of television programmes.

Measuring the impact of television programmes French. Some implications of a recent study of the comprehension of television programmes.


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Some implications of a recent study of the comprehension of television programmes French. A short-cut method for estimating the unduplicated audience of a combination of media. A short-cut method for estimating the unduplicated audience of a combination of media French.